Alfa Centrum image campaign - a Mediafocus creation
Alfa Centrum is the second brand in Gdansk after Galeria Bałtycka to be managed by ECE Projektmanagement Polska – both serviced by our Agency. We are pleased to present the spring edition of the Alfa Centrum image campaign designed by Mediafocus. This is the result of a tender secured for the brand’s re-launch and its support in the near future.
The task set for the agencies competing in the tender was to prepare a creative line, which when utilised in advertising materials and campaigns would communicate a message of the centre as a local shopping mall in which area residents like to go shopping and gladly spend their free time.
In the Client’s opinion, the ideas presented by our Agency best highlight the character of the Alfa Centrum brand.